Organizational Pyramid

Cover via Amazon

As according to Meatball Sundae, by Seth Godin. Notice sales are the top 2!

CLOSE SALES

MAKE NOISE ABOUT WHAT YOU SELL

DETERMINE HOW TO DISTRIBUTE WHAT YOU SELL

GAIN AN ADVANTAGE THROUGH MANUFACTURING, TECHNOLOGY OR RESEARCH

The take away is that while your business may have a competitive advantage via the foundation of the pyramid, it you don’t close sales your out of business.  It still amazes me how many people and organizations fail to realize this simple fact.

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~ by vwbora25 on 09/07/2009.